MAHENDRA SEMINAR
(マヘンデラ ゼミ)
About Dr. Mahendra Singh
Dr. Mahendra Singh is a Professor at the Department of Global Management, Chuo University Japan. He completed his bachelor’s degree from Indian Institute of Technology Roorkee, MBA from International University of Japan, and PhD from Yokohama National University. He has corporate work experience with Amazon Japan, McKinsey & Company Japan, Citibank Japan, and Infosys Ltd. India, having a balanced experience in both academics and business management.
So far, he has conducted corporate trainings for managers at Toyota group of companies, Nissan, Rakuten, Yamaha, Dai-Ichi Life Insurance Company, Sumitomo Chemical, Hitachi Construction Machinery, Chugai Pharmaceuticals, AIG Insurance, Edwards Lifesciences, NGK NTK, JATCO, SCSK (Sumitomo Group IT company), and SGS Japan.

Key Publications
(1)Highly cited article (awarded by the journal)
As of April 2025, total 105 citations.
https://aisel.aisnet.org/pajais/vol9/iss4/2/
How Long Tail and Trust Affect Online Shopping Behavior: An Extension to UTAUT2 Framework (Singh Mahendra, Matsui Yoshiki)
Pacific Asia Journal of the Association for Information Systems (PAJAIS) 9(4) 1-24 Dec 2017
(2)Textbook on Information Systems,
